US Sephora vs local PH resellers: Here is the math on those new Rare Beauty Berry shades

Why the 2026 Berry shades are trending

It is only April 2026, and Rare Beauty has already dominated the makeup conversation for the year. The recent launch of three new 'Berry' themed shades of the Soft Pinch Tinted Lip Oil has caused a frenzy. These shades—Deep Mulberry, Frozen Berry, and Spiced Currant—are designed for a high-shine finish that leaves a long-lasting stain. While Sephora stores in Australia and Singapore are currently reporting zero stock, the US Sephora site and RareBeauty.com still have them available for those who know how to shop abroad.

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US prices vs local PH reseller markups

If you have looked at Shopee or Instagram lately, local resellers are already listing these new shades at a massive premium. Often, you will find them priced between 1,800 to 2,200 PHP per tube. When we look at the math, buying directly from the US using a freight forwarder like comGateway often makes more sense, especially if you are buying the full set of three. In the US, these retail for roughly $20 each. Even with international shipping, the cost per unit drops significantly when you consolidate your packages.

How to buy from US stores for PH delivery

Shopping from the US is straightforward if you follow a step-by-step guide. First, you need a tax-free US address to avoid paying US sales tax at the checkout. Once your items reach the warehouse, you can manage your shipment and choose your preferred carrier. If you find that a US store does not accept your local credit card, you can always use a proxy shopping service like BuyForMe to have experts handle the purchase for you.

Checking the costs

Before you hit the buy button, it is a smart move to use a shipping calculator. This helps you get an estimate shipping cost so there are no surprises when the bill arrives. You can also compare different international shipping rates to see which speed fits your budget. Usually, DHL international shipping is the fastest for the Philippines, while FedEx international shipping offers great reliability for beauty products.

Shipping estimates and package details

Beauty products are small, but they require careful packing. Here is what you can expect for a shipment containing three tubes of the Rare Beauty Lip Oil:

PH Customs and import tax rules

For shoppers in the Philippines, the De Minimis value is 10,000 PHP. This means if your total shipment value (including shipping and insurance) is under 10,000 PHP, you do not have to pay import tax or duties. This is why it is often smarter to buy a few items at once rather than one big expensive haul. You might also like to check our guide on import duties to understand how different categories are taxed if you go over that limit.

Beauty products and shipping rules

While lip oils are generally safe to ship, it is always important to review the shipping rules for your destination. Some beauty products containing high alcohol content or pressurized aerosols are considered restricted goods. Thankfully, the Rare Beauty Soft Pinch Tinted Lip Oil is a standard liquid-gel formula and does not fall under these restrictions for the Philippines.

Using a package forwarding service allows you to access these 2026 shades months before they officially hit local shelves. By the time they arrive at Sephora PH, you will already have the viral 'Berry' glow at a fraction of the reseller price.