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Why is the Merit Jumbo Glow Serum trending right now?
It is April 2026, and if you have been scrolling through Xiaohongshu or TikTok lately, you have probably seen the 'clean girl' aesthetic reaching a new peak. The specific product causing the frenzy? The Merit Beauty 'The Great Skin' Glow Serum (Jumbo Earth Day Edition). Released on April 22, 2026, to celebrate Earth Day, this limited-run bottle is nearly double the size of the original but is strictly a US exclusive.
For those of us in Italy, it is frustrating. Merit has become the gold standard for minimalist beauty, and this jumbo edition is not hitting European or Asian shelves. People are desperate to get their hands on it because of its bi-phase formula that leaves skin looking glass-like without the grease. Since it is a 2026 limited release, once it is gone, it is gone. If you want to stay ahead of us trends, you have to look toward the American market.
Shipping Estimates and Logistics Breakdown
Before you hit the checkout button, you need to know what you are looking at in terms of parcel size. Beauty products are generally small, but the 'Jumbo' bottle and its protective packaging add a bit of weight.
| Metric | Estimate |
|---|---|
| Box Weight | Approx. 1.2 lbs (0.55 kg) including padding |
| Box Dimensions | Small (Approx. 6 x 4 x 4 inches) |
| Volumetric Warning | Low. This item is dense; you will likely be charged by actual weight rather than size. |
| Battery Check | No lithium batteries. No special dangerous goods handling required. |
To get a more precise idea of the total cost to land this in Rome or Milan, I recommend you estimate shipping cost using a dedicated tool before finalizing your purchase.
Ordering from US stores from your home in Italy
Most US retailers, including Merit’s own site and Sephora US, do not ship directly to Italy, or if they do, the costs are astronomical. The workaround that most beauty enthusiasts use is a freight forwarder. By using a package forwarding service, you get a tax-free us address. This allows you to shop us store sites just like a local would, avoiding the immediate international block at checkout.
Using an international shipping service allows you to consolidate multiple orders. If you are already buying the Merit serum, you might as well grab a few other US-exclusive launches to save on the per-item shipping fee.
Handling Italian customs and import duties
When the package arrives in Italy, it will pass through the Agenzia delle Dogane. For shipments coming from outside the EU, you need to be aware of import duties and the Italian VAT (IVA). Currently, in 2026, most cosmetic imports will be subject to the standard 22% VAT plus a small administrative fee from the courier.
If you are worried about high costs, check out our guide on customs tax to understand how to declare your items properly and avoid overpaying. Knowing the rules for ship to Italy logistics can save you a lot of headache at the border.
Using a freight forwarder for your Merit haul
Ready to secure that glow? Here is a step-by-step guide to making it happen:
- Sign up for a comGateway account to receive your personal US shipping address.
- Head to the Merit Beauty US website and place your order using that US address.
- Once the package reaches the warehouse, you will be notified.
- Select your preferred shipping method for Italy delivery.
- Pay the shipping fees and wait for your Jumbo Glow Serum to arrive at your doorstep in Italy!
This process is the most reliable way to shop us ship international without worrying about regional restrictions. Don't let the limited Earth Day 2026 edition pass you by just because of a border.
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