Why I'm convinced that US proxy shopping is the only way to get Summer Fridays Birthday Cake in France this year
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Why I think the Birthday Cake hype is actually worth it
I have been scrolling through TikTok lately, and my feed is absolutely covered in GRWM videos featuring the Summer Fridays Lip Butter Balm (Birthday Cake). This specific scent was released to celebrate their anniversary, and let me tell you, it smells exactly like a fresh vanilla cupcake. I noticed that everyone from LA to Paris is obsessed with the subtle shimmer and the way it keeps lips hydrated without being sticky. In my experience, finding a balm that actually provides a long-lasting barrier while looking that good on camera is rare. It is March 2026 now, and even though it has been out for a while, the craze hasn't slowed down a bit. I think the reason it stays viral is the limited-edition nature; once it is gone, it is gone.
My struggle finding this balm in France and the UK
I tried my best to find this balm locally. I checked Sephora France and even looked at UK retailers like SpaceNK, but they are perpetually sold out. My friends in London told me that the moment a restock happens, it is gone in minutes. This led me to realize that if I wanted to get my hands on the Birthday Cake edition, I had to look at the source: the United States. I found that the official Summer Fridays US site and Sephora US often have stock when European stores are completely dry. However, the problem I faced was that these stores don't always offer a direct international shipping service that makes sense for a single lip balm.
How I use a freight forwarder to shop US stores
I decided to take matters into my own hands by using a package forwarder. I set up my own tax-free us address through comGateway, which allowed me to shop us store sites as if I were living in Oregon. I found this method to be the most logical because it bypasses the high costs of direct international postage. When I forward packages this way, I can also wait for other items to arrive and consolidate them into one box. I used the shipping calculator to estimate shipping cost before I even hit the checkout button, which helped me avoid any surprises. My logic was simple: buy where the stock is, and use a professional freight forwarder to handle the journey to my door.
The trick to getting past US store payment blocks
I ran into a bit of a snag when I first tried to pay. Many US retailers, including big names like Sephora or Nike, have a tendency to block international credit cards or cancel orders that use a known parcel forwarding service address. I have had my orders cancelled before, and it is incredibly frustrating. This is where I discovered the BuyForMe service. Instead of me trying to use my French card, I used this proxy shopping or assisted purchase option. I just told them what I wanted, and they bought it using a US-based payment method. This is honestly the safest way I have found to ensure my order actually gets processed without being flagged by the store's security system.
My shipping estimates for a France delivery
I know a lot of you are wondering about the logistics of getting a tiny tube of balm across the Atlantic. I did some digging to help you plan your France delivery from the US. Here is what I found for a typical shipment containing the Summer Fridays balm:
| Category | Estimate |
|---|---|
| Box Weight | Approx. 0.5 kg (1.1 lbs) for a small box with protective padding. |
| Box Dimensions | Small (e.g., 15cm x 10cm x 5cm). |
| Volumetric Warning | Low. This item is dense and small, so you won't be charged extra for "empty space" like you would with a pillow. |
| Battery Check | None. This item does not contain lithium batteries, so no special dangerous goods fees apply. |
I suggest that you buy from US ship to France by grouping this balm with a few other beauty favorites. Since the weight is so low, adding a few more items won't significantly change your total at the shipping calculator, making the cost per item much lower.
What I learned about France import rules in 2026
I should mention that when you ship to France, you need to be aware of the VAT and customs rules. Since the 2021 changes, all imports into the EU are subject to VAT. When I used my international shipping provider, I made sure to check how they handle the documentation. I found that international shipping from the US to France is quite streamlined in 2026, but I always keep a little extra in my budget for the local processing fees. My experience taught me that being prepared with the right paperwork—which a good freight forwarder helps with—makes the process much smoother. I love that I can track my package from the warehouse all the way to my apartment in Paris.
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