Why are the 2026 Walgreens Valentine's Squishmallows currently trending in Singapore?

Is it possible for a simple plush toy to become a cross-continental phenomenon in 2026? While Squishmallows have been popular for years, the current obsession with the 2026 Valentine’s Squad Walgreens exclusives has reached a fever pitch. These 12-inch plushies, initially designed for the US market, are currently dominating social media feeds far beyond American borders. For collectors in Singapore, understanding why these items are trending—and how to acquire them—is the first step to securing a piece of this year's most sought-after drop.

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The Cross-Continental Phenomenon

The 2026 Valentine’s Squad has seen an unexpected surge in popularity, largely driven by viral visibility on French social media. Despite being a US-exclusive release, the rarity of specific characters like the 12-inch heart-adorned axolotl or the velvet-finished red panda has turned them into high-value assets in the global collectibles market. Keeping up with us trends reveals that the scarcity mindset is a powerful motivator for international buyers who want what isn't locally available.

The Logic Behind Walgreens Exclusivity

Why does Walgreens remain the focal point for Squishmallow hunters? In 2026, the partnership between Kellytoy and Walgreens remains strong, with the drugstore chain receiving specific designs that are never released in big-box retailers like Walmart or Target. This exclusivity creates a localized bottleneck. Because these items are only stocked in physical US stores and their domestic website, they remain out of reach for global fans unless they use a freight forwarder to bridge the gap.

The Resale Value of 2026 Editions

Unlike standard releases, the Valentine's Squad often features unique embroidery and seasonal tags that are dated 2026. This makes them time-capsule items for serious collectors. The 12-inch size is particularly favored as it is large enough for display but manageable for international shipping compared to the massive 20-inch variations.

Shipping Estimates and Logistics Analysis

To prepare for your purchase, it is essential to look at the logistical footprint of a 12-inch Squishmallow. These items are notoriously light but take up significant space, which affects international shipping rates.

Before checking out, you should use a shipping calculator to see how the volumetric dimensions will impact your final cost. Many collectors choose to ship multiple items together to optimize their international shipping fees.

How to Buy from US Stores from Singapore

Walgreens typically does not accept international credit cards or ship directly to Southeast Asia. To circumvent this, most Singaporean collectors use a package forwarding service. By signing up for a tax-free us address, you can shop on the Walgreens website as if you were located in the United States. Once your 2026 Valentine's Squad arrives at the warehouse, you can then forward packages directly to your doorstep.

Saving on Shipping

If you are buying the entire squad, consider using a parcel forwarding service that offers consolidation. Since Squishmallows can be slightly compressed, a professional forwarder can often fit them into a smaller box, reducing the volumetric weight and saving you money on ship to Singapore services.

Importing to Singapore: GST and Customs Rules

When you buy from US ship to Singapore, you must remain aware of local regulations. As of 2026, Singapore applies Goods and Services Tax (GST) on all imported goods, including low-value items. It is helpful to research import duties and current GST/VAT rates to avoid surprises upon arrival. Typically, your freight forwarder will help manage the customs tax documentation, but the payment remains the responsibility of the importer. Ensuring your paperwork is correct is the best way to guarantee a smooth Singapore delivery.

By understanding the logistics and the specific appeal of the 2026 Valentine's Squad, you can navigate the US retail landscape with confidence and add these rare plushies to your collection without the stress of international barriers.