USA Retail vs UK Scalpers: A price check for Summer Fridays Birthday Cake

The 2026 Anniversary Craze: Why Birthday Cake is Trending

As of February 2026, the beauty community is fixated on one specific release: the Summer Fridays Lip Butter Balm in Birthday Cake. Originally launched as a limited-edition scent to celebrate the brand's anniversary, it has achieved legendary status on TikTok. The combination of its signature vegan formula and a nostalgic, iridescent shimmer has led to immediate sell-outs across major US retailers.

We Can Buy Summer Fridays Lip Butter Balm (Birthday Cake) For You

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For those in the United Kingdom, the situation is critical. Local stockists often receive these limited drops weeks later, if at all, and the high demand ensures they disappear within minutes of hitting the shelves. To secure this item before it becomes a discontinued relic, many savvy shoppers are turning to a freight forwarder to shop directly from US-based storefronts.

USA Retail vs UK Scalpers: The Cost of Waiting

The price discrepancy between official retail channels and the secondary market is staggering. In the US, the Lip Butter Balm retails for approximately $24. However, on UK-based resale platforms, prices are currently soaring between £45 and £60. When you factor in the reliability of buying from an authorized dealer, the choice becomes clear.

By using comGateway, you can access a tax-free US address in Oregon, allowing you to purchase the balm at its original MSRP from Sephora or the official Summer Fridays website. Even after accounting for international shipping, the total expenditure remains significantly lower than the inflated prices demanded by local scalpers.

Securing US Stock from Sephora and Summer Fridays

If you find that US stores do not accept your local credit card, you can utilize proxy shopping services to have the item purchased on your behalf. This ensures you do not miss out on restock alerts that often happen in the middle of the night for UK time zones. Once the item reaches your US suite, you can manage the next steps via an international shipping service.

To plan your budget effectively, you should use a shipping calculator to estimate shipping cost before the item arrives at the warehouse. This transparency helps avoid any surprises regarding international shipping rates.

Shipping Estimates and Logistics Data

Understanding the physical profile of your package is essential for calculating shipping fees. Below is the estimated logistics data for a single Summer Fridays Lip Butter Balm (Birthday Cake).

Because the item is so light, it is highly recommended to consolidate this purchase with other US beauty finds. You can find more details on how to minimize costs on our international shipping page.

UK Import Tax and Customs Considerations

When bringing goods into the United Kingdom from the US, you must be aware of the import tax regulations. For goods valued under £135, VAT is typically collected at the point of sale or handled during the shipping process. For luxury hauls exceeding this amount, additional customs tax may apply.

Checking our guide on import duties will help you understand how GST/VAT is calculated for your specific 2026 orders. Staying informed about these regulations ensures that your viral beauty haul isn't delayed at the border, allowing you to enjoy your Birthday Cake balm as quickly as possible.

You might also like our guide on the best DHL international shipping practices for fragile cosmetics to ensure your shimmer balm arrives in perfect condition.