The arrival of the New Balance 990v7
It is April 2026, and the sneaker community is currently focused on one major release: the New Balance 'Made in USA' 990v7. This latest iteration of the legendary 990 series has just hit the shelves in the United States, continuing the brand's commitment to domestic manufacturing and premium quality. While local boutiques in Zurich or Geneva might see limited stock later this year, the initial wave is concentrated in the US.
Technical updates in the launch colorway
The 2026 model introduces a refined FuelCell foam blend paired with the classic ENCAP midsole technology. This combination provides a softer landing than the v6 while maintaining the stability that long-time fans expect. The launch colorway sticks to the iconic heritage grey but features subtle reflective accents and a slightly more aggressive mesh pattern that differentiates it from its predecessors. For many, getting these sneakers early means shopping directly from the source using a tax-free us address to avoid the immediate markups of secondary markets.
Sizing options are more varied in the US market
One of the primary reasons Swiss buyers are looking toward North American retailers is the availability of width sizing. In Switzerland, retail stock usually defaults to a standard 'D' width. However, the New Balance 990v7 is produced in multiple widths (B, D, 2E, and 4E) in the US. If you have a wider foot, the US market is often the only place to find a pair that actually fits comfortably. By using a parcel forwarding service, you can access the full inventory of US-based flagship stores that carry these specific size runs.
US stores sometimes block Swiss credit cards
There is a common frustration when trying to buy high-demand sneakers from major US retailers like New Balance, Nike, or even tech hubs like Apple and beauty giants like Sephora. Many of these stores have strict security protocols that automatically decline orders made with international credit cards or those associated with a non-US billing address. Even if you have a valid shipping address, your order might get cancelled within minutes because your payment method is flagged.
The BuyForMe service solves payment issues
This is where the BuyForMe service becomes a necessary tool for Swiss residents. Instead of risking a cancellation, you simply tell comGateway what you want to buy. They use a domestic US credit card to complete the purchase on your behalf. This assisted purchase method is the safest way to guarantee that your order is accepted and processed by stores that are typically difficult for international shoppers to navigate. It removes the stress of payment declines and ensures you don't miss out on limited-edition 2026 releases.
Shipping your 990v7 to Switzerland
Once your 990v7 arrives at the warehouse, the process of Switzerland delivery is relatively straightforward. Because these shoes are 'Made in USA,' they represent a high-value item that deserves reliable handling. You can choose to consolidate your sneakers with other US purchases to save on costs, or ship them immediately to get them on your feet as soon as possible.
Customs and VAT for Swiss deliveries
When shipping to Switzerland, it is important to factor in the local Value Added Tax (VAT) and potential customs duties. To avoid surprises, you can use a shipping calculator to get a clear picture of the total costs involved. Most Swiss imports are subject to an 8.1% VAT (current for 2026), and sneakers are usually taxed based on weight and value. Planning for these costs ahead of time ensures that your new 990v7s arrive without any unexpected delays at the border.
| Feature | New Balance 990v6 | New Balance 990v7 (2026) |
|---|---|---|
| Midsole | FuelCell | Enhanced Dual-Density FuelCell |
| Launch Year | 2022 | 2026 |
| Width Availability | Standard | Full Range (B to 4E) |
The logistics of sneaker collecting have changed, but the ease of international shipping means that being located in Switzerland is no longer a barrier to owning the best US releases. By utilizing an assisted purchase for those tricky US storefronts, you can secure the 990v7 before they ever hit the shelves in Europe.
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