My New Balance 990v7 are Made in USA but my savings stayed right here in Germany

My sneaker obsession meets the 2026 New Balance 990v7

As we move through 2026, my wardrobe has seen many changes, but the New Balance 990 series remains my constant. When the 990v7 (Made in USA - Core Grey) finally dropped, I knew I needed it. The updated FuelCell cushioning and that refined silhouette are perfect for my daily walks through Berlin. However, when I checked the local price tags in Germany, I felt a familiar sting. The retail price here is significantly higher than what my friends in the States are paying.

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I always keep an eye on us trends to see what is popping off across the Atlantic. The 990v7 is currently the talk of the town, not just for its comfort, but because the "Made in USA" label carries a prestige that seems to command a much higher premium once it crosses the ocean into Europe.

The logic behind the massive US versus EU price gap

I did some digging to understand why I was being asked to pay nearly €270 for a pair of shoes that retails for $195 in America. Even with the current exchange rates in 2026, the math doesn't add up for the consumer. After shipping and local taxes, I realized I could still save roughly €60 to €80 by purchasing them directly from a US retailer. The reason is simple: New Balance manufactures this specific "Made in USA" line domestically in the States, avoiding the heavy import duties that European distributors pass on to us.

How I use comGateway to shop US stores from Germany

To make this work, I rely on comGateway. They provide me with a tax-free us address in Oregon, which is a lifesaver because it means I don't pay any US sales tax on my purchase. When I shop us store websites, I simply enter that address at checkout.

Before I commit to any purchase, I always use their shipping calculator to estimate shipping cost. It helps me ensure that the savings aren't swallowed up by the journey across the Atlantic. Since the 990v7 box is relatively light, the international shipping rates are usually quite reasonable, especially when I consolidate the sneakers with a few other items I’ve been eyeing.

The BuyForMe solution for stubborn US retailers

One hurdle I occasionally encounter is the "international card" block. Some high-end US sneaker boutiques or even major brands like Nike and Apple can be quite picky. They often decline my German credit card or cancel orders that are heading to a freight forwarder address. This used to be a major headache for my shopping hobby.

This is where I find the "BuyForMe" service indispensable. If a store refuses my payment, I simply tell comGateway what I want. They buy the item on my behalf using a US domestic credit card. This is the safest way to guarantee my order doesn't get cancelled at the last minute. It removes the stress of wondering if my 990v7 Core Greys will actually ship or if I'll get an automated cancellation email five minutes later. For anyone in Germany trying to access exclusive US drops, this service is a must.

Bringing the Core Grey home to Germany

Once my New Balances arrive at the warehouse, I get a notification to choose my international shipping method. I’ve found that their international shipping service is incredibly reliable. I can track the package from the moment it leaves the US until it arrives at my door in Germany.

I make sure to check the prohibited items list just in case I'm adding anything unusual to my shipment, like specialized cleaning kits that might contain restricted liquids. Keeping an eye on the shipping rules ensures there are no delays at customs.

When my package finally arrives, even after paying the German Import VAT (Einfuhrumsatzsteuer), I am still well ahead financially. I get the authentic 990v7 Core Grey directly from the source, and I didn't have to pay the inflated EU retail price. If you are looking for the best international shipping experience, this method has never let me down. You might also like to check the current shipping fees to see just how much you can pack into one box to maximize your savings.