Is Your K-Beauty Habit Costing You Double? The Secret to Scoring the Beauty of Joseon Sunscreen Stick for US Prices

It is nearly February 2026, and if your social media feed looks anything like ours, you have seen the Beauty of Joseon Matte Sun Stick : Mugwort + Camelia at least a dozen times today. While the brand has been a staple in the K-beauty world for years, this specific product has reached legendary status in the United States, sparking a massive trend that has now crossed the Pacific to Malaysia.

Sign up today! Get 15% off and a free Basic Membership.

The hype isn't just marketing noise. In an era where the "clean girl" aesthetic has evolved into a demand for high-performance, skin-first ingredients, this sun stick delivers. It uses a non-greasy, matte formula that doesn't smudge makeup—a rare feat for sun protection. With the humid weather in cities like Kuala Lumpur and Penang, a sunscreen that controls sebum while providing SPF 50+ protection is essentially a holy grail. Its portability makes reapplication during a busy day at Pavilion or Mid Valley effortless.

The Price Gap: Why Buy from the US?

You might be asking, "Wait, really? Why would I buy a Korean brand from a US store?" It sounds counterintuitive until you look at the price tags. In 2026, the US skincare market has become incredibly competitive, leading major retailers like Amazon US, Soko Glam, and YesStyle US to offer deep discounts and exclusive bundles that are rarely seen in Malaysian retail pharmacies or local e-commerce platforms.

Local resellers in Malaysia often factor in high overheads, inventory risks, and significant markups. When you compare the retail price in USD to the MYR equivalent, even with the exchange rate, the "Price Gap" is startling. Often, buying three or four sticks from a US-based sale costs the same as buying two locally. For skincare enthusiasts who use sunscreen daily, these savings add up fast.

Top US Stores to Find Genuine Beauty of Joseon Stock

To take advantage of these savings, you need to know where to look. Amazon.com (US) often has the most aggressive pricing, but you must ensure you are buying from authorized storefronts to avoid counterfeits. Soko Glam and Ohlolly are also excellent US-based options that frequently run seasonal promotions.

However, many of these US retailers either don't ship to Malaysia or charge exorbitant international shipping fees that wipe out your savings. This is where using a reliable package forwarder becomes the ultimate shopping hack for Malaysians.

How to Ship Your US Beauty Haul to Malaysia

By using comGateway, you get a dedicated US shipping address. You can shop at any US store, ship your items to your US address, and then have them consolidated and forwarded to your doorstep in Malaysia. This process allows you to shop like a US resident, accessing "US-only" deals and holiday sales.

Estimating Your Shipping Costs

Transparency is key when shopping internationally. Nobody likes a surprise bill at the end of their shopping spree. Before you check out your cart at Sephora US or Amazon, it is wise to use a shipping calculator to estimate shipping cost based on the weight of your package.

Sunscreen sticks are lightweight, making them ideal for international shipping. To maximize your value, consider "consolidation"—buying multiple items from different stores and shipping them as one package. If you find yourself shopping from the US frequently, you might want to look into Prime membership benefits, which can offer further discounts on shipping rates and extended storage times at the US warehouse.

Navigating Malaysia’s Import Duties and Taxes

When bringing goods into Malaysia, it is important to stay informed about local regulations. As of 2026, the Malaysian government continues to implement Sales and Service Tax (SST) on imported goods. Specifically, for Low Value Goods (LVG) priced below RM500, there are specific tax structures you should be aware of.

Check our guide on import duties to understand how customs tax might affect your final price. Usually, for personal skincare hauls, the process is straightforward, but staying informed prevents any delays at the Malaysian border.

What You Need to Know About Restricted Goods

While sunscreen is generally safe to ship, some skincare products contain ingredients or pressurized packaging (like aerosol sprays) that might be flagged. Before you buy, always check the list of prohibited items to ensure your haul doesn't include any restricted goods. The Beauty of Joseon Sun Stick is a solid formula, which typically sails through customs without the issues that liquids or aerosols might face.

If you are ever unsure about a specific product, the FAQ section on the support page provides a wealth of information regarding what can and cannot be shipped to Malaysia.

Final Thoughts: Is It Worth the Effort?

In 2026, savvy shopping is all about global access. The Beauty of Joseon Sunscreen Stick is a phenomenal product, but paying a 50-80% markup just because you live in Malaysia is a thing of the past. By leveraging a US address and a trusted forwarder, you can maintain your skincare routine without breaking the bank.

Ready to start your haul? Head over to your favorite US beauty retailer, grab that viral sun stick, and let the savings begin!