I got my Summer Fridays Marshmallow balm delivered to Belgium in days using this US shop trick

The Marshmallow Craze

I woke up last Tuesday and my TikTok feed was absolutely covered in reviews for the Summer Fridays Lip Butter Balm in the limited edition 'Marshmallow' scent. If you are like me and live in Belgium, you know the struggle of seeing these US Sephora exclusives and feeling like we are lightyears away from getting them. We are well into 2026 now, and yet, regional exclusives are still a thing. I knew I couldn't wait months for a potential local release that might never happen.

Start Your Buy For Me Request for Summer Fridays Lip Butter Balm (Limited Edition 'Marshmallow')

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My obsession with this specific balm comes down to that creamy, nostalgic scent. Everyone is saying it feels like a cloud on your lips, and after seeing the viral swatches, I decided I needed to find a way to get it to my door in Brussels as fast as possible.

Buying from Sephora US

The biggest hurdle was that the Marshmallow shade is a US-only drop for now. I tried checking our local beauty retailers, but no luck. To get it, I had to shop the US store directly. Because most US stores either don't ship internationally or charge a fortune for direct shipping, I used a tax-free us address to save some money on the initial purchase.

By using comGateway, I managed to secure the balm before it sold out. It felt great to bypass those pesky US sales taxes that usually add up when you are shopping from abroad. My order was processed quickly, and I had my tracking number within 24 hours.

Shipping Estimates Breakdown

I know many of you are worried about the cost of shipping a single small item. Here is my logistics breakdown for this specific Summer Fridays balm so you can plan your own haul. I used the shipping calculator to get these numbers before I clicked buy.

My Pro Tip: Consolidate!

Since the weight is so low, I actually added a few more skincare items to my cart. This made my international shipping rates much more efficient per item. Shipping one lip balm alone is doable, but shipping three items for almost the same price is a better move.

Speeding up Delivery to Belgium

I wasn't about to wait three weeks for standard postal services. I opted for a package forwarding service that specializes in fast transit. My experience with this freight forwarder was seamless. Once the balm reached my US address, I received a notification immediately.

I checked my step-by-step guide on their dashboard and clicked 'ship' right away. Because I chose the express option, my package left the US warehouse on a Wednesday and arrived at my home in Belgium by Friday afternoon. That is what I call a speed run!

Taxes and Customs in Belgium

We have to talk about the less fun part: the Belgian customs office. When I forward packages to Belgium, I always keep the 21% VAT in mind. Since the value of a lip balm is relatively low, the import duties weren't a dealbreaker for me, but you should always factor them into your budget.

Check our guide on import tax to see how Belgium calculates these fees for 2026. I found that being transparent on my customs declaration through my provider made the clearing process happen in just a few hours. I didn't have any of the usual delays at the border because all the paperwork was handled digitally.

If you have been eyeing that Marshmallow scent, don't let the distance stop you. My experience proved that with the right setup, you can have those US exclusives on your vanity in Belgium faster than some local deliveries!